Vitality Works was founded in 1982 by Mitch Coven as a wellness multi-disciplinary health clinic in Albuquerque. After 17 years of teaching and clinical practice, he launched a line of formulations and single remedies from his years of experience. Vitality Works produces botanical, vitamin and nutraceutical supplements, essential oils, and homeopathic products.
The company serves international markets, mass market retailers, direct distributors, pharmacies, hospitals, and online retailers. Vitality Works, in Albuquerque, is expanding into a 145,000 SF facility on 22 acres of land. This expansion will create 80 new jobs and the company will invest $7 million in the new facility. New Mexico will provide up to $550,000 for the expansion through the state's closing fund, LEDA.
"New Mexico is filled with great, hard-working people and is a great place to do business," said Coven. "Tools like LEDA and JTIP have helped our company grow significantly in New Mexico. We look forward to continuing to give back to the Albuquerque community and the beautiful state of New Mexico."